Sports Organizations

Team sports are a sporting activity that is practiced in an organized manner, within an institution or association, with a competitive purpose. Unlike individual sports, team sports involve teamwork, discipline, and compliance with rules and regulations.

Sports Organizations have a significant impact on Colombian society and the economy. At the social level, sports promote health, recreation, and social integration. It also contributes to the formation of values such as teamwork, effort, and overcoming. At the economic level, it generates around 200,000 direct jobs in Colombia and boosts the economy by attracting tourists and generating revenue from broadcast rights, sponsorships, and advertising.

Our Interlaken® Management Consulting business unit has proven experience in strategic definition, implementation of best practices, and development of sports organizations:

• From 2009 to 2016, we accompanied the creation and development of the Marketing Commission of the Colombian Olympic Committee.
• In 2010, we were part of the Colombian Sports Mission at the South American Games held in the city of Medellín, Colombia.
• From 2014 to 2016, we led the Vice Presidency of Marketing of the Colombian Handball Federation.
• From 2016 to 2017, we led the Interim Presidency for the creation of the Colombian Modern Pentathlon Federation.
• From 2010 to 2015, we led academic processes for the Professionalization of Sports Executives, including the GOLD Program (Olympic Sports Management).

Learnings from Team Sports Development have generated methodologies and content for Organizational Team Development in our Interlaken® Academy and Interlaken® Management Consulting units.

We invite you to take a look at our Success Stories, which will give you a broader perspective of how we can help your organization.